I plan, run, and optimize campaigns across Meta, Google, and LinkedIn — blending data, creativity, and audience insight to deliver measurable growth across Southeast Asia.
I am not just pressing “Boost Post” — you’re a strategist who understands audience psychology, data interpretation, and regional nuance.
Every campaign starts with understanding — not assumptions. I localize every media plan by studying cultural context, platform behavior, and user motivation in each market. Whether it’s Singapore, Myanmar, or regional Southeast Asia, I tailor targeting, messaging, and creative strategy to resonate deeply with audiences — not just reach them.
Segmenting personas by behavior, interest, and intent ensures each message finds its right audience.
Choosing the right platform for the right purpose — Meta for storytelling, Google for intent, and LinkedIn for authority.
Every ad is adapted in tone, language, and visuals to fit the cultural rhythm of the market it speaks to.
I run structured creative and copy tests — refining campaigns with real-time data for better CTR, CPA, and ROAS.
Translating insights from metrics into actionable strategies — not just reporting numbers but narrating their meaning.
I merge data with emotion — ensuring every campaign feels human while performing like a machine.
This blend of strategy and localization ensures that every dollar spent isn’t just advertising — it’s communication with purpose.
Reach out to start a project, share an idea, or grab a slot on my calendar.
Location: Singapore · Available globally · Fluent in brewing brands and breaking stories