Portfolio
I’ve had the privilege of working with 20+ international brands. This page captures not only the outcomes, but the process of how I brew ideas into successful projects. Like coffee brewing, every project requires the right beans (strategy), perfect grind (process), and a pour that leaves a lasting taste (results).
Client Servicing
Like brewing the perfect cup, great projects need balance. I make sure timelines, teams, and deliverables come together smoothly—so ideas don’t just start strong, but finish well.
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Digital Media Buying
Numbers tell a story too. I use data to refine campaigns, optimize results, and make sure every effort delivers measurable impact—not just likes, but lasting value.
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Creative Visuals
I turn concepts into visuals that speak. From campaign assets to brand storytelling, I craft designs that are not only eye-catching but also aligned with strategy.
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Content & Storytelling
A good story stays with you, like the aftertaste of great coffee. I create narratives that resonate—whether in copy, campaigns, or digital platforms to ensure audiences remember the brand behind the message.
Check ProjectsStill unsure? Here’s what my clients, colleagues, and managers say.
I worked closely with Wathan as my OTC brand's Senior Account Executive, and I can confidently say that she is an invaluable asset to any team or organization. Her ability to develop and execute strategic plans to meet our goals was truly impressive. She consistently went above and beyond to ensure client satisfaction, and it showed in the results. Managed multiple projects seamlessly, never missing a deadline and consistently delivering high-quality work. Her dedication to excellence is evident in everything she does.
Dr. Than Kyaw Htwe
Brand, Communications and Customer Marketing Manager at Sun Pharma
Data and analytics are Wathan's superpowers. She is one of the few people I know whose brain is in full analytical and logical mode when preparing media plans for digital campaigns. Her knowledge of Meta Media Buying Strategy and her analytical personality make her a strong digital marketing strategist. At MCI, she served as a client service and a digital specialist. The agency won several pitches with her input on digital media buying strategies. As a senior, she was a good mentor to her juniors and as a client service, she was able to retain clients.
ThinNwe Ei
Senior Account Manager, MCIX Thailand
Soe Wathan is a highly motivated and results-oriented Account Manager with a passion for Marketing. She is an active and creative team player who is always looking for new and innovative ways to improve her clients' businesses. Soe is also an excellent communicator and relationship builder. She is able to quickly build rapport with clients and internal stakeholders alike. She is also a skilled negotiator and is able to close deals effectively. I had the pleasure of working with Soe as her Account Director for two years. During that time, she consistently exceeded expectations and delivered outstanding results for her clients. She is a valuable asset to any team and I highly recommend her for any Account Management role.
Nan Oo
Head of Marketing, HARBOUR.SPACE
Let’s Collaborate
Reach out to start a project, share an idea, or grab a slot on my calendar — no queue, no wait.
Location: Singapore · Available globally · Fluent in brewing brands and breaking stories